BIIR Modern Craft Beer BIIR son : Albert Galán, Gunther Bensch, Pere Móra Beer has been known for thousands of years in all cultures and corners of the Earth. So it is one of the most universal man-made products. Having a beer in an Irish pub, a Belgian tavern or any bar in the world is a social ritual that goes far beyond the need of hydration. The reason and goal of BIIR is to brew quality, honest and innovative beers in collaboration with other brewers from all arrouns the world, with the same filosophy.